Bienvenidos Equipo de Proxima Solves
Here's a portfolio of my work and experience.
Martín Dartayet
AI Business Analyst
AI Business Analyst with over 15 years of experience in customer success, digital growth, and strategic B2B/B2C sales. I bridge the gap between business needs and technical solutions, translating requirements into actionable insights for development teams. My expertise in AI-driven automation, process analysis, and user-centric design allows me to deliver high-impact solutions that drive efficiency and engagement.
I focus on delivering measurable results. My background has prepared me to analyze business requirements, create clear user stories, validate solutions through prototyping, and ensure alignment between stakeholders and development teams. I thrive on transforming complex problems into streamlined, AI-powered solutions.
CEO Latin America
HeyHay.ai | Jan 2025 - Present
- Developing and refining conversational AI demos for hospitality and service industries.
- Creating content strategies and scripts for AI agents, enhancing user interactions.
- Collaborating with cross-functional teams to deliver product demos and proof-of-concept applications.
- Using tools like Firebase, Gemini, and ElevenLabs to prototype smart solutions for real-world problems.
- Supporting clients in identifying AI use cases and transforming their workflows with automation.
Customer Service & AI Content Specialist
PayRent | Jul 2021 – Sept 2025
- Designed and maintained a knowledge base with Tango.ai + Intercom, improving automated resolution rates.
- Created SEO-driven blog content, resulting in millions of impressions.
- Produced weekly podcast episodes using Riverside.fm & Spotify.
- Designed social campaigns applying behavioral marketing principles (Canva + ChatGPT).
Front Desk & Guest Experience Executive
Holiday Inn Express (IHG) | Sep 2010 – Feb 2021
- Provided outstanding service, earning regional recognition from IHG.
- Improved check-in flow by proactively identifying and resolving issues.
- Trained new team members in guest experience and conflict resolution.
Executive Sales Assistant
Radisson Hotel Group | Jun 2007 – Jul 2009
- Managed B2B relationships, negotiated contracts, and coordinated events.
- Ensured high client satisfaction during corporate stays and weekend operations.
Business Analysis
Intercom, Freshdesk, Calendly
AI & Automation
Tango.ai, ChatGPT, n8n
Process Improvement
Surfer SEO, Google Search Console
Prototyping & Design
WordPress, Canva, CapCut
B.Sc. in IT Engineering (In Progress)
UTEL University
English
Professional – EF SET C1 – 75/100